ABOUT ME
My name is Izabela Mikruta-Smółka and I am an experienced PR & marketing professional.
I specialize in promoting products and services targeted at women, especially in the beauty, lifestyle and premium segment.
I have gained my 12 years' professional experience working both on the agency side and in-house, implementing complex and demanding projects from scratch and adapting global campaigns to the Polish market.
I work with PR and marketing agencies, individual entrepreneurs as well as marketing and communications departments in Polish and international companies. I approach each project with passion and commitment, actively looking for new professional challenges.
Currently, I live in Milan, where I spend every spare moment exploring the local culture, cuisine and learning Italian language.
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SCOPE OF SERVICE

Many years of varied professional experience allow me to offer you a wide range of services, addressing diverse business needs.
See how I can help you:
BRAND PR
From the development of a communication strategy to the end-to-end implementation of planned activities
ALL-IN-ONE MARKETING COORDINATION
(service designed especially for sole traders and small businesses)
Coordinating all promotional activities for your company, including liaising with sub-contractors and planning/supervising their work.
INFLUENCER MARKETING
Full support in managing barter and paid collaborations
COPYWRITING
Creating professional and inspiring marketing and PR texts
PROJECT MANAGEMENT
Professional execution of any special PR or marketing project